Bauer

Bauer is a large European media group based in the UK, Bauer owns a lot of brands from kerrang to Q.

Most of their brands being very popular across the UK, for example Q. As it features some of the worlds top artist, from Kanye West to Micheal Jackson.

Q was created by Bauer concentrating on music as it has its own music awards, it is now very popular 

as Q has its own radio and TV station. The use of Q is a pun as it is a abbreviation of cue 'to cue in music'. This is simple as well as very effective, as the red around the 'Q' brings out the white, to give a strong and powerful statement.

Bauer also owns kerrang which is also music and focuses on the genre rock. We get this impression as the word kerrang sounds like a guitar being played. This is also shown with the lines on the masthead, as they look like guitar strings.